STRATEGIC BRAND MANAGEMENT
By: KELLER, KEVIN LANE | PARAMESWARAN, M.G.
Contributor(s): JACOB, ISSAC.
Material type: BookPublisher: NEW DLEHI PEARSON 2011Edition: III.Description: 695.ISBN: 9788131756898.DDC classification: 658.827Item type | Current location | Call number | Status | Date due | Barcode |
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Donation Books |
Delhi Technological University
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658.827 KEL (Browse shelf) | Available | D5090 |
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658.827 DUT BRAND MANAGEMENT | 658.827 DUT BRAND MANAGEMENT : PRINCIPLES AND PRACTICES | 658.827 EVE CORPORATE BRAND PERSONALITY | 658.827 KEL STRATEGIC BRAND MANAGEMENT | 658.827 KEL STRATEGIC BRAND MANAGEMENT | 658.827 KEL STRATEGIC BRAND MANAGEMENT | 658.827 KEL STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING, AND MANAGING BRAND EQUITY |
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