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21.
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MARKETING : AN INTRODUCTION
by ARMSTRONG, GARY | KOTLER, PHILIP | OPRESNIK, MARC OLIVER. Edition: XIIIMaterial type:  Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2017Availability: Items available for loan: Delhi Technological University [Call number: 658.8 ARM] (2).
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22.
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FRAMEWORK FOR MARKETING MANAGEMENT
by KOTLER, PHILIP | KELLER, KEVIN. Edition: VIMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2019Availability: Items available for loan: Delhi Technological University [Call number: 658.8 KOT] (1).
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23.
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PRINCIPLES OF MARKETING
by KOTLER, PHILIP | ARMSTRONG, GARY | AGNIHOTRI, PRAFULLA. Edition: XVIIMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD. 2018Availability: Items available for loan: Delhi Technological University [Call number: 658.8 KOT] (5).
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24.
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SELLING AND SALES MANAGEMENT
by JOBBER, DAVID | LANCASTER, GEOFFREY. Edition: XMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2018Availability: Items available for loan: Delhi Technological University [Call number: 658.81 JOB] (2).
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25.
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RESEARCH METHOGOLOGY : A STEP BY STEP GUIDE FOR BEGINNERS
by KUMAR, RANJIT. Edition: IIMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2007Availability: Items available for loan: Delhi Technological University [Call number: 001.42 KUM] (1). Checked out (1).
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26.
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RESEARCH METHODS FOR BUSINESS STUDENTS
by SAUNDERS, MARK | LEWIS, PHILIP | THORNHILL, ADRIAN. Edition: VMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2018Availability: Items available for loan: Delhi Technological University [Call number: 658.0072 SAU] (2).
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27.
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RETAIL MANAGEMENT : A STRATEGIC APPROACH
by BERMAN, BARRY | EVANS, JOEL R | CHATTERJEE, PATRALI | SRIVASTAVA, RITU. Edition: XIIIMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2019Availability: Items available for loan: Delhi Technological University [Call number: 658.87 BER] (2).
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28.
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RETAILING : AN INTRODUCTION
by COX, ROGER | BRITTAIN, PAUL. Edition: VMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2007Availability: Items available for loan: Delhi Technological University [Call number: 658.87 COX] (2).
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29.
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RETAIL MARKETING MANAGEMENT
by GILBERT, DAVID. Edition: IIMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2006Availability: Items available for loan: Delhi Technological University [Call number: 658.87 GIL] (2).
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30.
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SELLING TODAY : PARTNERING TO CREATE VALUE
by MANNING, GERALD L | AHEARNE, MICHAEL | REECE, BARRY L. Edition: XIVMaterial type: Book Publisher: U.P PEARSON INDIA EDUCATION SERVICES PVT LTD 2019Availability: Items available for loan: Delhi Technological University [Call number: 658.85 MAN] (2).
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31.
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SALES AND DISTRIBUTION MANAGEMENT : DECISIONS, STRATEGIES, AND CASES
by STILL, RICHARD R | CUNDIFF, EDWARD W | GOVONI, NORMAN A.P | PURI, SANDEEP. Edition: VIMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD. 2020Availability: Items available for loan: Delhi Technological University [Call number: 658.81 STI] (2).
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32.
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SERVICES MARKETING : PEOPLE, TECHNOLOGY, STRATEGY
by WIRTZ, JOCHEN | LOVELOCK, CHRISTOPHER | CHATTERJEE, JAYANTA. Edition: VIIIMaterial type: Book Publisher: U.P PEARSON INDIA EDUCATION SERVICES PVT LTD. 2018Availability: Items available for loan: Delhi Technological University [Call number: 658.8 WIR] (5).
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33.
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SERVICES MARKETING
by RAO, K.RAMA MOHANA. Edition: IIMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD. 2011Availability: Items available for loan: Delhi Technological University [Call number: 658.8 RAO] (2).
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34.
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MARKETING RESEARCH : AN INTEGRATED APPROACH
by WILSON, ALAN. Edition: IIIMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2014Availability: Items available for loan: Delhi Technological University [Call number: 658.83 WIL] (1).
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35.
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MARKETING RESEARCH : AN INDIAN PERSPECTIVE
by BAJPAI, NAVAL. Material type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2015Availability: Items available for loan: Delhi Technological University [Call number: 658.83 BAJ] (1).
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36.
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FUNDAMENTALS OF HUMAN RESOURCE MANAGEMENT
by DESSLER, GARY. Edition: IVMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD. 2019Availability: Items available for loan: Delhi Technological University [Call number: 658.3 DES] (2).
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37.
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STRATEGIC MANAGEMENT : TEXT AND CASES
by THOMAS, JACOB. Material type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD. 2016Availability: Items available for loan: Delhi Technological University [Call number: 658.4012 THO] (1).
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38.
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SERVICE OPERATIONS MANAGEMENT : IMPROVING SERVICE DELIVERY
by JOHNSTON, ROBERT | CLARK, GRAHAM | SHULVER, MICHAEL. Edition: IVMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2018Availability: Items available for loan: Delhi Technological University [Call number: 658 JOH] (1).
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39.
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MARKETING STRATEGY AND COMPETITIVE POSITIONING
by HOOLEY, GRAHAM | PIERCY, NIGEL F | NICOULAUD, BRIGITTE. Edition: IVMaterial type: Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD. 2009Availability: Items available for loan: Delhi Technological University [Call number: 658.802 HOO] (1).
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40.
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ORGANIZATIONAL BEHAVIOR
by ROBBINS, STEPHEN P | JUDGE, TIMOTHY A | VOHRA, NEHARIKA. Edition: XVIIIMaterial type: Book Publisher: U.P PEARSON INDIA EDUCATION SERVICES PVT LTD 2020Availability: Items available for loan: Delhi Technological University [Call number: 658.3 ROB] (1).
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