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1.
ADVERTISING PROMOTION AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE

by BELCH, GEORGE E | BELCH, MICHAEL A | PURANI, KEYOOR.

Edition: IXMaterial type: book Book Publisher: NEW DELHI MCGRAW-HILL EDUCATION 2018Availability: Items available for loan: Delhi Technological University [Call number: 659.1 BEL] (3).

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2.
ADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE

by BELCH, GEORGE E | BELCH, MICHAEL | PURANI, KEYOOR.

Edition: IXMaterial type: book Book Publisher: INDIA MCGRAW-HILL EDUCATION (INDIA) PVT LTD 2019Availability: Items available for loan: Delhi Technological University [Call number: 659.1 BEL] (2).

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