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21. MARKETING : AN INTRODUCTION

by ARMSTRONG, GARY | KOTLER, PHILIP | OPRESNIK, MARC OLIVER.

Edition: XIIIMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2017Availability: Items available for loan: Delhi Technological University [Call number: 658.8 ARM] (1). Checked out (1).

22. FRAMEWORK FOR MARKETING MANAGEMENT

by KOTLER, PHILIP | KELLER, KEVIN.

Edition: VIMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2019Availability: Items available for loan: Delhi Technological University [Call number: 658.8 KOT] (1).

23. PRINCIPLES OF MARKETING

by KOTLER, PHILIP | ARMSTRONG, GARY | AGNIHOTRI, PRAFULLA.

Edition: XVIIMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD. 2018Availability: Items available for loan: Delhi Technological University [Call number: 658.8 KOT] (3). Checked out (2).

24. SELLING AND SALES MANAGEMENT

by JOBBER, DAVID | LANCASTER, GEOFFREY.

Edition: XMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2018Availability: Items available for loan: Delhi Technological University [Call number: 658.81 JOB] (2).

25. RESEARCH METHOGOLOGY : A STEP BY STEP GUIDE FOR BEGINNERS

by KUMAR, RANJIT.

Edition: IIMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2007Availability: Items available for loan: Delhi Technological University [Call number: 001.42 KUM] (2).

26. RESEARCH METHODS FOR BUSINESS STUDENTS

by SAUNDERS, MARK | LEWIS, PHILIP | THORNHILL, ADRIAN.

Edition: VMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2018Availability: Items available for loan: Delhi Technological University [Call number: 658.0072 SAU] (2).

27. RETAIL MANAGEMENT : A STRATEGIC APPROACH

by BERMAN, BARRY | EVANS, JOEL R | CHATTERJEE, PATRALI | SRIVASTAVA, RITU.

Edition: XIIIMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2019Availability: Items available for loan: Delhi Technological University [Call number: 658.87 BER] (2).

28. RETAILING : AN INTRODUCTION

by COX, ROGER | BRITTAIN, PAUL.

Edition: VMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2007Availability: Items available for loan: Delhi Technological University [Call number: 658.87 COX] (2).

29. RETAIL MARKETING MANAGEMENT

by GILBERT, DAVID.

Edition: IIMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2006Availability: Items available for loan: Delhi Technological University [Call number: 658.87 GIL] (2).

30. SELLING TODAY : PARTNERING TO CREATE VALUE

by MANNING, GERALD L | AHEARNE, MICHAEL | REECE, BARRY L.

Edition: XIVMaterial type: book Book Publisher: U.P PEARSON INDIA EDUCATION SERVICES PVT LTD 2019Availability: Items available for loan: Delhi Technological University [Call number: 658.85 MAN] (2).

31. SALES AND DISTRIBUTION MANAGEMENT : DECISIONS, STRATEGIES, AND CASES

by STILL, RICHARD R | CUNDIFF, EDWARD W | GOVONI, NORMAN A.P | PURI, SANDEEP.

Edition: VIMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD. 2020Availability: Items available for loan: Delhi Technological University [Call number: 658.81 STI] (2).

32. SERVICES MARKETING : PEOPLE, TECHNOLOGY, STRATEGY

by WIRTZ, JOCHEN | LOVELOCK, CHRISTOPHER | CHATTERJEE, JAYANTA.

Edition: VIIIMaterial type: book Book Publisher: U.P PEARSON INDIA EDUCATION SERVICES PVT LTD. 2018Availability: Items available for loan: Delhi Technological University [Call number: 658.8 WIR] (5).

33. SERVICES MARKETING

by RAO, K.RAMA MOHANA.

Edition: IIMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD. 2011Availability: Items available for loan: Delhi Technological University [Call number: 658.8 RAO] (2).

34. MARKETING RESEARCH : AN INTEGRATED APPROACH

by WILSON, ALAN.

Edition: IIIMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2014Availability: Items available for loan: Delhi Technological University [Call number: 658.83 WIL] (1).

35. MARKETING RESEARCH : AN INDIAN PERSPECTIVE

by BAJPAI, NAVAL.

Material type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2015Availability: Items available for loan: Delhi Technological University [Call number: 658.83 BAJ] (1).

36. FUNDAMENTALS OF HUMAN RESOURCE MANAGEMENT

by DESSLER, GARY.

Edition: IVMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD. 2019Availability: Items available for loan: Delhi Technological University [Call number: 658.3 DES] (2).

37. STRATEGIC MANAGEMENT : TEXT AND CASES

by THOMAS, JACOB.

Material type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD. 2016Availability: Items available for loan: Delhi Technological University [Call number: 658.4012 THO] (1).

38. SERVICE OPERATIONS MANAGEMENT : IMPROVING SERVICE DELIVERY

by JOHNSTON, ROBERT | CLARK, GRAHAM | SHULVER, MICHAEL.

Edition: IVMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD 2018Availability: Items available for loan: Delhi Technological University [Call number: 658 JOH] (1).

39. MARKETING STRATEGY AND COMPETITIVE POSITIONING

by HOOLEY, GRAHAM | PIERCY, NIGEL F | NICOULAUD, BRIGITTE.

Edition: IVMaterial type: book Book Publisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT LTD. 2009Availability: Items available for loan: Delhi Technological University [Call number: 658.802 HOO] (1).

40. ORGANIZATIONAL BEHAVIOR

by ROBBINS, STEPHEN P | JUDGE, TIMOTHY A | VOHRA, NEHARIKA.

Edition: XVIIIMaterial type: book Book Publisher: U.P PEARSON INDIA EDUCATION SERVICES PVT LTD 2020Availability: No items available Checked out (1).