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STRATEGIC BRAND MANAGEMENT : BUILDING, MEASURING, AND MANAGING BRAND EQUITY

By: KELLER, KEVIN LANE | PARAMESWARAN, AMBI M.G.
Contributor(s): JACOB, ISAAC.
Material type: materialTypeLabelBookPublisher: U.P. PEARSON INDIA EDUCATION SERVICES PVT. LTD 2019Edition: IV.Description: 586.ISBN: 9789332542204.Subject(s): MANAGEMENTDDC classification: 658.827
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Books Books Delhi Technological University

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Delhi School of Management
Reference 658.827 KEL (Browse shelf) Available 152208
Books Books Delhi Technological University

In case any user is not receiving email during issue and return of books or not getting alerts for return of books .Kindly contact library and update your email and mobile .

Delhi School of Management
658.827 KEL (Browse shelf) Available 152209

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