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PLATFORM REVOLUTION HOW NETWORKED MARKETS ARE TRANSFORMING THE ECONOMY AND HOW TO MAKE THEM WORK FOR YOU

By: PARKER, GEOFFREY G | ALSTYNE, MARSHALL W. VAN.
Contributor(s): CHOUDARY, SANGEET PAUL.
Material type: materialTypeLabelBookPublisher: NEW DELHI W.W.NORTON AND COMPANY LTD 2016Description: 336.ISBN: 9780393249132.Subject(s): MANAGEMENTDDC classification: 658.872
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Delhi School of Management
Reference 658.872 PAR (Browse shelf) Available 142678
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658.872 KUL E-BUSINESS 658.872 LEB STICKIER MARKETING 658.872 MIL ULTIMATE WEB MARKETING GUIDE 658.872 PAR PLATFORM REVOLUTION 658.872 RYA UNDERSTANDING DIGITAL MARKETING 658.872 TAP PRINCIPLES OF DIRECT AND DATABASE MARKETING : A DIGITAL ORIENTATION 658.872 TUT SOCIAL MEDIA MARKETING

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