STRATEGIC MARKETING PROBLEMS : CASES AND COMMENTS (Record no. 87394)

000 -LEADER
fixed length control field 00390nam a22001697a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131755310
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number KER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KERIN, ROGER A.
110 ## - CORPORATE AUTHOR
Corporate name or jurisdiction name as entry element PETERSON, ROBERT A.
245 ## - TITLE STATEMENT
Title STRATEGIC MARKETING PROBLEMS : CASES AND COMMENTS
250 ## - EDITION STATEMENT
Edition statement XII
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc U.P.
Name of publisher, distributor, etc PEARSON
Date of publication, distribution, etc 2012
300 ## - PHYSICAL DESCRIPTION
Extent/Pages 708
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition / Vendor Currency Cost, normal purchase price Full call number Barcode Date last seen Bill Date Koha item type Bill Number
          Reference Delhi Technological University Delhi Technological University Delhi School of Management 2020-06-08 RAJKIRAN BOOK AGENCY RS 729.00 658.802 KER 154256 2020-06-08 2020-03-16 Books RKBA\09-10\6035