WHY CRM DOESN'T WORK (Record no. 81933)

000 -LEADER
fixed length control field 00372nam a22001457a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749442415
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Item number NEW
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name NEWELL, FREDERICK
245 ## - TITLE STATEMENT
Title WHY CRM DOESN'T WORK
Remainder of title HOW TO WIN BY LETTING CUSTOMERS MANAGE THE RELATIONSHIP
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc NEW DELHI
Name of publisher, distributor, etc KOGAN PAGE
Date of publication, distribution, etc 2008
300 ## - PHYSICAL DESCRIPTION
Extent/Pages 263
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent location Current location Shelving location Date acquired Source of acquisition / Vendor Currency Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last borrowed Bill Date Koha item type Bill Number
          Reference Delhi Technological University Delhi Technological University Delhi School of Management 2018-04-10 TECHNIZ RS 395.00 2 1 658.812 NEW 143696 2021-01-01 2019-12-10 2018-02-09 Books TZ19618